Case Study > Platforms

Electrifying E-commerce: How BITCADET Supercharged Sales for an Electric Car Brand

BITCADET designed a customized, configurable e-commerce platform to drive sales and elevate the electric car brand's customer experience.


The electric car market is rapidly growing and fiercely competitive. Our client, a forward-thinking electric car brand, needed an e-commerce platform that would not only showcase their innovative vehicles but also provide a seamless, engaging, and personalized shopping experience for potential buyers. They turned to BITCADET to design and implement a custom-configurable e-commerce solution that would meet their unique needs and help them stand out in the crowded market.


The heat pump provider faced several challenges, including:

  1. Design a user-friendly, configurable e-commerce platform that allows customers to easily customize their electric vehicle.
  2. Seamlessly integrate the platform with existing systems for inventory management, payment processing, and customer relationship management.
  3. Provide a frictionless shopping experience that increases conversions and drives sales.
  4. Showcase the electric car brand’s commitment to innovation and sustainability.


BITCADET assembled a cross-functional team of e-commerce strategists, UX/UI designers, and developers to collaborate closely with the electric car brand’s stakeholders. Our approach included:

  1. Discovery and Research: Conducting comprehensive market research and analyzing user personas to understand the target audience and their preferences.
  2. UX/UI Design: Creating wireframes and prototypes of the e-commerce platform, prioritizing intuitive navigation and responsive design.
  3. Customization Features: Implementing a robust configurator that allows customers to customize their vehicle’s color, interior options, battery range, and additional features.
  4. Integration: Ensuring seamless integration with the client’s existing systems for real-time inventory updates, payment processing, and CRM.
  5. Testing and Iteration: Conducting thorough testing and gathering user feedback to fine-tune the platform and ensure optimal performance.


BITCADET’s custom-configurable e-commerce platform delivered outstanding results for the electric car brand:

  1. Increased Conversions: The user-friendly interface and seamless shopping experience led to a 25% increase in conversion rates.
  2. Boosted Sales: The platform’s configurator generated a 30% increase in overall sales, as customers felt more engaged and confident in their purchasing decisions.
  3. Streamlined Operations: Integrations with existing systems improved operational efficiency, reducing order processing time by 20%.
  4. Enhanced Brand Image: The innovative platform reinforced the electric car brand’s commitment to sustainability and cutting-edge technology, attracting more environmentally-conscious consumers.


BITCADET’s expertise in designing and implementing a configurable e-commerce platform for the electric car brand led to significant growth in conversions and sales while providing a seamless, personalized shopping experience for customers. Our tailored solution not only streamlined operations but also reinforced the brand’s innovative image in the competitive electric vehicle market.

About the author

Dusty Dean, founder of BITCADET, specializes in e-commerce strategies, leveraging technical expertise and team building to drive revenue growth and digital sales success.. Read Bio.

About the author

Lisa leads strategic client initiatives and planning for BITCADET. She has extensive multi-industry experience in management consulting, specializing in guiding teams and clients through the adoption of and adaptation to technological changes. Read Bio.

About the author

Vladimir is the Design Director for BITCADET. He has extensive experience in digital strategy, specializing in software and graphic design and the implementation of digital projects for international corporations. Read Bio.

About the author

Boros is Director of Engineering for BITCADET and works to drive innovation through merging manufacturing with emerging technologies.Read Bio.

About the author

Lauren is the Director of Operations for BITCADET responsible for client strategic direction and operational execution.Read Bio.

About the author

Mara is a senior consultant with BITCADET focused in marketing and communications. She has spent the past fifteen years working with companies on a full suite of marketing and communications services, including sub-branding and positioning, public relations, and content marketing. Read Bio.

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